When creating a Google Search text ad, it's important to give some thoughts on what the customer will see when viewing your ad.
An ad text should include which services or products you are offering, information about your business (such as opening hours or location), and a call to action (to encourage the customer to choose your ad over a competitor's ad).
A text ad created through Cobiro contains 4 steps:
The 3 headlines should be short and to the point, ideally with the name of your business, a short description of services, and a call to action.
In the description, you should describe in greater detail what you are offering to the customer, especially if your service or product is unique to your business.
If possible, your ad should contain some keywords from your website and the ones you've added to your Google Ads campaign to make sure that the ad is more closely linked to your business.