How to set up your CSS Shopping Feed

Once your Merchant Center account is created, you need to set up your Google Shopping feed that contains all the information about the products you sell. This article walks you through adding your feed to Google’s CSS Merchant Center.

1. Select your account
2. Click on “Products” in the left-hand menu
   
   
   
   
3. Choose your preferred way to upload your products
   • Add products manually
   • Create your product feed (this guide will continue with this option)
     
     
     
     
4. Select the country of sale (same country as you chose during the Google Shopping setup
5. Select the language of your website/products
   
   
   
   
6. Name your feed
7. Choose your preferred way to upload your product feed (this guide continues with “Scheduled fetch”)
   
   
   
   
8. Name your product feed file
9. Fetch daily (recommended)
10. Select your own timezone
11. Provide the URL for your product feed file
12. Click “Create feed”
13. Wait for your products to be approved by Google (1-3 working days)