A feed is a file that contains all the information about the products you sell. The different pieces of information (e.g. a product ID, title, image, etc.) allow customers to search for and find your items. A product feed is basically a spreadsheet (as shown below) where the columns are the fields with requirements from Google thas have to be filled out with product data for every product you want to market. A product feed should always include basic fields such as:
- Product title
- Price
- Description
- SKU
- Link (product url)
- Brand
- Image
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