One of the first things that potential customers will see is the image. Descriptions and words are important but visuals will grab their attention. Based on your website Cobiro’s system will recommend free high quality images to pick from or you can upload your own to be used on the ad.
Rule of thumb by Facebook, ad images should not contain more than 20% of text on them. If an image does contain more than 20% of text, Facebook will still show the ad but not as much as other advertisers within the same audience and the ad will still occur costs.
Recommended requirements from Facebook:
- The minimum allowed image dimension is 600 x 600 pixels.
- The size of the image file must not exceed 8mb
- Use images that are at least 1200 x 630 pixels for best display on high resolution devices. At minimum, you should use images that are 600 x 315 pixels to display Facebook Link Ads.
If you would like to see if your ad contains too much text click here to use Facebook Image Text Tool.