Why does Cobiro need to claim my website?

Before we can create a Google Shopping campaign, it is necessary to connect your website URL to the Cobiro Merchant Center where your product data for your Shopping ads is stored.

This connection is called a "claim" in Google Shopping and allows Cobiro to update your Shopping ads through your feed with your latest product information (e.g. product names, price changes, inventory status). This claim allows our algorithm to continuously optimize your Shopping ads and drive traffic to your website.

It is technically not possible for Google Shopping ads to have one website claimed by two Merchant Centers at the same time.

If you had your website already claimed by another Merchant Center, you are automatically notified that you lost your claim because Cobiro has verified and claimed your website.

Regardless of the claim, you have always full control over your Shopping advertising and you can also reclaim your website at any time.