What does Cobiro Label Manager do?

An introduction to the Label Manager:

Cobiro Label Manager merges product performance data from Google Merchant Center and Google Ads campaigns (Shopping/P.Max) to define how well-performing each product is.
By labeling your feed of products based on performance, it becomes much easier to allocate more budget to sales-driving products and cut costs on those that don’t bring much to the table.

Five different labels correspond with the performance of the products, from best to worst: Winners, Prospects, Jumpers, Sleepers, and Wasters. The picture below explains their meaning in detail: