Can I choose or change my keywords in Cobiro?

During Cobiro’s setup for Google Search ads, you will be asked to choose keywords your customers might be searching for while looking for your service. Our system will create campaigns with ad groups inside containing those keywords. 

When your ads are live, Cobiro will start testing different keywords using the bidding strategy CPC. Based on their performance, Cobiro will make adjustments until the best configuration of keywords and traffic is achieved.

After setting up your Cobiro campaigns, you can always manually edit or remove your keywords in Google Ads and our algorithm will consider each of your changes for future optimization.